CRAFTING
THE SUBLIME
We are a boutique strategy & design studio dedicated to crafting refined brand worlds for discerning founders, creators, and curators at the intersection of hospitality, bespoke fashion, design, and fine arts.
We create brand identities and immersive experiences that transcend visuals, shaping perception, reputation, and lasting emotional connections.
The art & science of brand balance.
We are a brand strategy and design consultancy based in Washington, D.C., helping transform brands for visionary businesses around the world.
CRAFTING
THE SUBLIME
Wea are a boutique strategy & design studio dedicated to crafting refined brand worlds for discerning founders, creators, and curators at the intersection of hospitality, bespoke fashion, design, and fine arts.
We create brand identities and immersive experiences that transcend visuals, shaping perception, reputation, and lasting emotional connections. Our work is rooted in craftsmanship, cultural depth, and timeless elegance.
The foundation. We uncover the essence of your brand and define how it should be positioned, spoken, and remembered.
Includes:
• Brand Positioning
• Audience & Market Insight
• Tone of Voice & Messaging
• Brand Architecture
• Naming & Taglines (as needed)
The expression. We translate strategy into refined visual systems that are timeless, ownable, and emotionally resonant.
Includes:
• Logo Suite
• Typography & Color Palette
• Brand Illustrations & Elements
• Art Direction
• Brand Guidelines
The experience. We design how people interact with your brand through print, digital, packaging, and physical touchpoints.
Includes:
• Website Design & Direction
• Packaging & Collateral
• Menus, Stationery & Signage
• Lookbooks & Presentations
• Launch or Campaign Assets
The evolution. We support long-term growth through seasonal campaigns, product launches, and curated design oversight.
WHAT WE DO
GUIDING PRINCIPLES /
Core Values
creativity
It broadens our perspectives
respect
Builds caring relationships with those we serve and within our teams
quality
Maintains rigorous standards for all of our work, no matter the scale
balance
Taking a proactive stand to create and maintain a healthy work-life balance
quality
Maintaining rigorous standards for all of our work, no matter the scale
vision
We think in the long term
Our Services
Brand Strategy
Including
— Brand Core
— Brand Positioning
— Brand Persona
— Creative Direction
— Brand Strategy Guide
Brand Identity
Including
— Primary + Secondary Logo
— Brand Mark(s)
— Font System
— Color Palette
— Brand Guidelines
Brand Collateral
Including
Environmental Design
— Signage and Wayfinding
Digital & Print Design
— Stationery System (business cards, letterhead, and more)
— Motion Graphics
— Website Design
— E-Commerce Design